We believe in creating rewarding relationships between brands and their customers.

Your customers want to be recognized and rewarded for actions beyond purchase. At the same time, it can be challenging for marketing teams to create and report engagement ROI of customers’ social and digital behaviors.

That’s why SoHalo created our Social Engagement Marketing Platform in 2011 to reinvent the way brands delight customers. We’re a fast-moving team of innovators who are committed to helping marketers deepen engagement to drive higher lifetime value.

Led by an executive team with decades of experience in marketing, SaaS, commerce, and social media experts, SoHalo is headquartered in Silicon Valley and has several international patents pending.

Our Vision

Our Team

Mickey Geraghty

Mickey Geraghty

Mickey Geraghty, SoHalo’s CEO and Founder, is responsible for SoHalo’s product strategy. Mickey is a visionary serial entrepreneur with 15 years experience in defining and developing important advances in social networks, e-commerce, and loyalty. Prior to founding SoHalo, Mickey was CTO of Labyrinth, a marketing technology company acquired by British Telecom, and CEO of Travelonomy (acquired by StudentUniverse). Mickey has international patents pending in the United States, Japan, Canada and Europe. Mickey has a MS in Economics from the London School of Economics and a BA in Political Science from the University of Missouri in St. Louis.

Jay Weber

Jay Weber

Jay Weber PhD, SoHalo’s Co-Founder and CTO, is responsible for the company’s technology strategy, architecture, and development. Having co-founded several tech companies, earned over 20 patents, and developed significant information systems, Jay is a Silicon Valley veteran who has driven some of the earliest pivotal technical achievements in e-commerce, payments, networking, and the Web. With a PhD in Artificial Intelligence, Dr. Weber has led successful technology innovations at VeriFone, RespondTV, Vivaty, and Enterprise Integration Technologies. Jay has a PhD in Computer Science and Artificial Intelligence from University of Rochester and a BS in Computer Science from University of Maryland.

Kristin McDonnell

Kristin McDonnell

Kristin McDonnell serves SoHalo as Chief Operating Officer and Chief Marketing Officer. A 20-year Silicon Valley veteran, Kristin has grown Fortune 100 and start-up technology companies in mobile, social, digital, and advertising, pioneering key industry developments. As a CEO, CMO, and VP Content, Kristin has worked for and in partnership with a wide range of companies including AT&T, Google, Apple, Electronic Arts, Verizon, NBCU, LimeLife, Mplayer, McKinsey, Aisle411, and TaskRabbit. From 2004-2010, Kristin was CEO and Co-Founder of LimeLife, one of the first mobile applications publishers. Kristin received her MBA from Harvard Business School and a BS in Engineering from Northwestern University.

SoHalo’s Global Impact


Digital Promotion Campaigns Launched


Languages Supported Globally


Rewards Delivered to Customers

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